Total, Relaxed Organization, The Blog

Blogging is great, but it’s a time trap. A good article can take many hours to write and dozens of minutes to read. Who has all that spare time?

We recommend instead: micro blogging and mini blogging. We’re moving to that format here at Priacta, for your sake and ours.

Here’s how you do it.

In a Nutshell

Micro blogging = Twitter. Twitter forces you to keep it simple and short. Forget pretty. Just keep all “tweets” meaningful and a little bit fun to make your feed useful. See twitter.com/kcren for an example. That’s the Twitter feed of Priacta’s head coach, which we recommend you follow.

Mini blogging = Like Tumblr (or your blog if you restrain yourself and keep it short). “Tumblelogs” like Tumblr mix of all kinds of content in a single blog. Fun to read. However, you can even do it in your current blog. The excellent Press This bookmarklet makes microblogging easy in WordPress, for example. Priacta will be using it heavily from now on.

Using Twitter Effectively

Twitter can be incredibly useful too. We recommend tweets for most cool ideas; use them to point to short blog articles or video for more details when needed.

You can also automatically tweet your social web bookmarks (like Delicious) using Tweetfeed. Just find out the RSS feed URL for a specific bookmarking tag of your choosing, set up TweetFeed to point to that RSS feed, and mark cool web pages with that tag when you bookmark them.

When the topic needs a long article, write it and point to it in your Twitter feed. But remember:  the world is moving faster, people have less time to read, so keep it short and tweet.